Philadelphia, PA, United States
January 21, 2020

How to Get Your Website Ready for 2020

We’re now officially well into 2020 and every business is looking at their website and getting prepared for the months to come. With all the new and upcoming business strategies and plans, every business wants to be on top of their game for the new year.

A huge part of getting your business ready for the new year and preparing it as best as possible is updating your website so that you’re taking advantage of all the most recent adjustments and updates in the business world. From your SEO to web design, your website must be just as classy and updated as the new year will be. It’s important to take into account all the new and recent SEO tactics and strategies, ensuring that you’re well educated and updated before making any permanent decisions.

We all make resolutions for the new year, oftentimes writing down our ambitions and goals for the new year. However, it’s crucial to do this for your business as well as in your personal life. It’s always good to look back and evaluate the past year, then charging headfirst into the new year to improve your business and make it even better then it was the year before.

How to get your website ready for 2020.

  1. Analyze the competition. As the year ends it’s important to analyze your competitor’s websites as well as your own. Not only is it important to see how your business did in the last year but it’s equally important to know what your competitors have done. It’s crucial to analyze and find out which pages helped your competitors get organic traffic. There are sites can help you accomplish this. However, it’s crucial that you don’t just copy your competitors. It’s important to ask yourself if these strategies and techniques are relevant to your business and, if you decide they are, you then have to apply them to your business in a way that works for you.
  2. Content creation around user’s queries and pain points. Often content creation can get pushed to the back burner with other pressing issues coming first as the new year begins. That’s why it’s usually good to get a head start on it and start planning it on a month that’s slower for you. It’s important when planning content creation you take the time to review customer’s past queries and pain points, analyzing it so that you can work to improve it.
  3. Fix technical SEO issues. I’m sure that all of our readers are aware of the dozens of technical issues that can occur with SEO. Broken links, duplicate content and missing alt text are only a few of the many issues that can happen and oftentimes, get overlooked, with SEO. Owners and managers tend to focus on other problems with the company before looking into fixing SEO issues and forget to budget it in until it’s too late. It’s best to immediately look into technical SEO issues and get them dealt with before moving on.
  4. Running SEO. It’s common to see businesses not take advantage of one crucial element when prepping for the upcoming year - key medium SEO. With everything else that they have to prioritize they often end up settling for SEO that, usually, isn’t the best. They don’t take the time to look into the newest SEO updates and strategies and oftentimes this will result in their traffic slowing down and ultimately end up harming their business. If there’s one piece of advice you take away from this blog post then it’s to use Key Medium. Believe us when we say that, while preparing your website for the new year you’ll want to use Running SEO. Not only will it help by prepping your site for the new year but it will also help gain you more traffic and customers.

Overall, getting your website ready for the new year is of the utmost importance. It’s crucial to take time out of the busy time of the year to prep your website and get it at it’s best for the future year approaching. It’s important to take your time and fully do your research to ensure that you’re taking the right steps when it comes to your website.

Using the steps above you should be off to a good head start at getting your website ready for 2020. Remember to take full advantage of Running SEO and use it to it’s utmost, we promise you won’t regret it.


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